Light Touch ®


When designing, developing and creating, ultimately there is one thing that you are looking for - striking product. Everything you design and everything we produce is about impact. We want your product to be the one that stands out from all the others.

LIGHT TOUCH uses a fantastic ‘optical-lift’ technique that creates an additional dimension to details, captions and images. Using the lighting systems in retail environments, Light Touch makes your greetings cards stand out on the shelf.

ELIMINATE TIP-ONS using Light Touch. Many products, in particular greeting cards, have additional die-cut elements applied to the surface. Tip-ons are separate pieces that are hand applied. This can be time-consuming and costly, as well as adding non-environmentally friendly components, such as sticky-pads or glue. Light Touch provides an alternative by adding depth and lift wherever you require detail to jump out, but still retains the hand-finished appearance.

CREATE DEPTH Very often you’ll want to develop prominent visual layers on your designs, whether that be in a photo or a graphic. Using Light Touch will give you that extra boost of depth giving a very real 3D appearance.

ENHANCE DETAILS Do you have a logo, caption or image that you want your customer to be drawn to on a product, card or piece of packaging? Light Touch will deliver a very tactile finish to your product.